Visualization is a key communication enabler in management. The course gives an overview on the visualization field and its methods and shows key models in information and knowledge visualization as well as contextual prerequisites for the use of visualization in management. State-of-the-art tools in information and knowledge visualization as well as proven visual methods for management will be demonstrated.
A MODUL University professional seminar is divided into three sections, allowing for maximum flexibility.
- Pre-Module phase: a two week e-learning period where participants are required to study reading material at home
- Core-Module phase: a two day seminar on MU Vienna’s campus
- Post-Module phase: a 2-4 week e-learning period where participants are required to complete a project or paper at home
Total course time is approximately one month, while the required on-campus seminar time is two days.
Prof. Dr. Martin J. Eppler is a full professor of media and communication management at the University of St. Gallen (HSG), where he is also the managing director of the =mcm institute for media and communication management and the head of the International Study MBA Program (ISP). He conducts research on knowledge management, knowledge visualization, knowledge creation (creativity) and knowledge communication. He has been a guest professor at various universities in Asia, South America, and Europe. He has been an advisor to organizations such as the United Nations, Philips, UBS, the Swiss Military, Ernst & Young, Swiss Re, GfK, and others. Martin Eppler studied communications, business administration and social sciences at Boston University, the Paris Graduate School of Management, and at the Universities of Geneva and St.Gallen. He has published more than 150 academic papers (in journals such as Organization Studies, LRP, Harvard Business Manager, Information Society, IEEE, Information Visualization, and others) and fourteen books, mostly on knowledge communication, management, and visualization.