HCM & CRM Integrations: Seamless processes for learning & business

Connect learning management with HR and sales processes.

With an open REST API and ready-made integrations for HubSpot, Pipedrive & more, courseticket connects your continuing-education ecosystem directly to HCM and CRM systems—automated, secure and flexible.

Interfaces for HubSpot, Pipedrive & more
Custom connectors, e.g., SAP, SAGE, DATEV
Monitor training, budgets and employees/customers
Verbinden Sie Lernmanagement mit HR- und Vertriebsprozessen

Ready to get started?

500,000+ learning offers & events delivered, 500+ happy customers and partners, maximum flexibility in setup and design, and transparent pricing.

3 reasons for an HCM/CRM integration

Why integrated learning is crucial

Learning doesn’t happen in isolation. Connecting to your existing systems creates a consistent data flow across HR, L&D, Sales and Accounting—for more efficient processes and better results.

Want better HR system connectivity
71%
See optimization potential in the lead-to-learning funnel
65%
Reduce process costs through system integration
50 %

Create a connected system landscape

Your benefits with HCM/HRM/ERP integrations

Automated transfer of bookings to CRM & ERP
Monitor training budgets and continuing-education status
API with documentation & support for custom connectors
Integration into HR processes incl. onboarding, offboarding, etc.
Automatisierte Übergabe von Buchungen an CRM & ERP

Frequently asked questions

We provide ready-made integrations for HubSpot, Pipedrive and others, as well as custom connectors for SAP, SAGE, Personio, DATEV and additional systems via our REST API.

You can automate, for example, the transfer of booking data, training hours, budget consumption, user lifecycle information (joiners/leavers), reporting interfaces, and much more.

Yes—our API enables you to keep existing HR or sales processes unchanged and enrich them selectively, without replacing tools or workflows.

Absolutely. Smaller organizations especially benefit from automated processes and consolidated data flows—with minimal technical effort.

Market leaders trust our expertise

Discover our innovative solution approaches — we’ll be happy to advise you.

WBS Training

Lade Quellenangaben...

Sources for statistics: eLearning Benchmarking Studie 2024, HR Tech Report; eLearning Benchmarking Studie, eLearning Journal 2024; LinkedIn Learning Workplace Learning Report 2023; Brandon Hall Group, 2023 Gamification Learning Impact Report; Statista; Josh Bersin / The Josh Bersin Company; ResearchAndMarkets LMS Market Global Outlook; Forschungsinstitut Betriebliche Bildung, Deutschland; Bundesinstitut für Berufsbildung BIBB, Deutschland; DFKI / BMBF / Hochschulforum Digitalisierung